Express Learning School

About Express Learning School

Express Learning School is a fully-online school for working adults, assisting them in obtaining a Masters Degree or PhD recognized by global universities like Colorado National University of America and Charisma University, UK.

Challenge

Express Learning School did not have a social media presence, preventing the school from reaching its target demographic, online working adults.

Strategy

TOYOKO came up with a strategy for the school's social media to focus on Express Learning School's biggest advantages, which are its guaranteed success, fully online courses and minimal course time.

Execution

On Express Learning School's new social media account, TOYOKO was responsible for creating interesting artwork and writing engaging captions, all focusing on the school's biggest selling points.

Results

Data shows the constant growth of social media engagement for Express Learning School in February 2024